About Fetcherr

Powering the Intelligence Age

Group photo of the Fetcherr team gathered in a modern office lobby during a company event

Our Story

Fetcherr was founded to transform how industries operate in the era of intelligent decision-making.
Our mission is simple: to make world-class AI the driving force behind every business outcome.

Powered by our Large Market Model (LMM) — the generative AI brain for enterprise decisions — Fetcherr helps companies predict, optimize, and act in real time. From pricing to network management, we enable organizations to evolve from reactive to autonomous, achieving measurable growth and sustained market leadership.

Innovate faster. Decide smarter. Lead the future

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Meet Our Team

Our core leadership team brings expertise in AI, aviation and large market dynamics

Leadership

Roy Cohen, Co-founder & CEO, Fetcherr
Roy Cohen
Co-founder & CEO
Dr. Uri Yerushalmi, Co-founder & Chief AI, Fetcherr
Dr. Uri Yerushalmi
Co-founder & Chief AI
Robby Nissan, Co-founder & CSO, Fetcherr
Robby Nissan
Co-founder & CSO
David Solomon, Chairman of the Board, Fetcherr
David Solomon
Chairman of the Board
Ido Shomrony, Chief Legal and Corporate Development, Fetcherr
Ido Shomrony
CBO and GC
Roi Dover, CTO, Fetcherr
Roi Dover
CTO
Liat Nachmani, CHRO, Fetcherr
Liat Nachmani
CHRO
Nadav Vax, COO, Fetcherr
Nadav Wax
COO
Yoav Barlev
SVP Sales & Growth
Amir Klein, CFO, Fetcherr
Amir Klein
CFO
Yaniv Geva
CISO
Gonen Gershuni, VP of Sales - New Verticals, Fetcherr
Gonen Gershuni
VP of Sales - New Verticals

Industry Experts

Alex Cruz, Board member & Aviation Industry Expert, Fetcherr
Alex Cruz
Board member & Aviation Industry Expert
John Dabkowski, Advisory Board & Aviation Industry Expert, Fetcherr
John Dabkowski
Advisory Board & Aviation Industry Expert
Nathaniel Felsher, Advisor to the CEO, Fetcherr
Nathaniel Felsher
Advisor to the CEO
Bill White, Advisory Board Member & Experienced Managing Director, Fetcherr
Bill White
Advisory Board Member & Experienced Managing Director
Industry leadership

We strive for excellence

From technology leadership to being a champion of diversity and a great place to work, we are proud to be recognized as a leader in our industry around the world.

We're backed by incredible investors

We're hiring!

Join our team and be part of the future of aviation.

We're hiring!

Join our team and be part of the future of aviation.

We're hiring!

Join our team and be part of the
future of aviation.

Yaniv Geva

CISO

With over 20 years of experience in cyber security and information systems management. Formerly a CISO and CIO in technology organizations, with a specialization in cloud security. Previously managed intelligence, cyber, and operational projects for the Prime Minister’s Office and Malmab

Gonen Gershuni, VP of Sales - New Verticals, Fetcherr

Gonen Gershuni

VP of Sales - New Verticals

Gonen is a seasoned executive specializing in scaling B2B companies from zero to one, and into hypergrowth. With over a decade in enterprise sales, he has driven multi-million dollar ARR through complex deals and global GTM strategies. His background in diplomatic missions provides him with a sophisticated cross-cultural lens, making him uniquely adept at navigating and securing key strategic partnerships on a global scale.

Yoav Barlev

SVP Sales & Growth

Yoav Barlev serves as the SVP of Sales and Growth at Fetcherr, where he oversees the company's revenue-generating operations and strategic growth initiatives. Since joining as the foundational member of the sales organization, he has been instrumental in transitioning the company from early-stage outreach to a robust sales powerhouse. With over a decade of experience in enterprise business development and strategic partnerships, Yoav has worked extensively with dozens of Global 2000 organizations on complex, high-stakes technology transformations.

Amir Klein, CFO, Fetcherr

Amir Klein

CFO

Executive leader with over 20 years of experience driving growth and transformation in global, fast-growing public and private SaaS companies. He is skilled in scaling organizations, leading M&A initiatives, and executing effective financial and business strategies.Amir is a certified CPA in Israel and holds an MBA from Tel Aviv University.

Roi Dover, CTO, Fetcherr

Roi Dover

CTO

With over 20 years of experience building and scaling global engineering organizations, Roi Dover brings deep operational and leadership expertise to the CTO role. Formerly VP and EVP of Engineering at companies such as Own and Varonis, he led distributed R&D teams across multiple continents and oversaw end-to-end development and release of complex enterprise products.

Nadav Vax, COO, Fetcherr

Nadav Wax

COO

Over 20 years of experience leading large-scale operations, digital transformation, and enterprise modernization.
Former VP of Business Operations at Paragon, overseeing post-sale activities and major operational projects.
Previously a senior executive at the Israeli Prime Minister’s Office, driving cross-sector innovation and digital transformation.
Expert in B2G and B2E operations, managing multi-disciplinary teams and billion-dollar budgets.

Liat Nachmani, CHRO, Fetcherr

Liat Nachmani

CHRO

Liat Nachmani is an experienced HR executive with over two decades leading global tech companies and high-growth startups.
She has held Chief People Officer and senior HR roles at Aqua Security, HoneyBook, Zerto (acquired by HP), Apple, and Anobit Technologies.
Liat specializes in culture transformation, leadership development, and aligning people strategy with business growth. She empowers leaders to drive impact with clarity and resilience.

David Solomon, Chairman of the Board, Fetcherr

David Solomon

Chairman of the Board

Retired Government of Israel Senior Executive. David has a global outlook and embraces diversity of culture and thought.

An expert in leadership development, HLS, strategic planning, managing change, and risk analysis. He is a partner in a group of early stage investors in startups, and is a senior advisor to The Disruptive Futures Institute and facilitates executive and leadership.

Bill White, Advisory Board Member & Experienced Managing Director, Fetcherr

Bill White

Advisory Board Member & Experienced Managing Director

Current CCO of IMX, the financial futures exchange for the healthcare industry. Former CEO of ClearList, the equities marketplace for private companies.

Former Managing Director and Global Head of Product Development and Platform for Markets at Barclays Investment Bank. A financial leader with an eye for innovation and extensive experience in capital markets and derivative trading.

Nathaniel Felsher, Advisor to the CEO, Fetcherr

Nathaniel Felsher

Advisor to the CEO

Founder and CEO of CAVU Management Partners, witha rich history as Aimia Inc. former President and Chief Strategy Officer and Global Co-Head of Aviation at Deutsche Bank.

Recognized market expert with a broad experience in aircraft leasing, airline loyalty, travel technology, and transportation infrastructure sectors across 20+ countries.

John Dabkowski, Advisory Board & Aviation Industry Expert, Fetcherr

John Dabkowski

Advisory Board & Aviation Industry Expert

Current CEO and Founder of Farview Solutions, Dabkowski holds over 40 years of experience in theairline IT industry.

His extensive background includes previous roles as Vice President of Airline Commercial at Amadeus, CEO at Navitaire, and Senior Vice President at the airline solutions division at Sabre.

Alex Cruz, Board member & Aviation Industry Expert, Fetcherr

Alex Cruz

Board member & Aviation Industry Expert

Former Chairman and CEO of British Airways.One of the most influential managers in  the industry.

While CEO of Clickair, successfully merged the company with Vueling. Graduated as an industrial engineer from Central Michigan University and holds an MSc from Ohio State University.

Ido Shomrony, Chief Legal and Corporate Development, Fetcherr

Ido Shomrony

CBO and GC

Experienced corporate and commercial professional with years of expertise in managing business affairs and strategic initiatives for global technology companies.


Proven track record in leading international transactions, forming strategic partnerships, and driving corporate growth.

Robby Nissan, Co-founder & CSO, Fetcherr

Robby Nissan

Co-founder & CSO

Eighteen years of experience working at leading advertising agencies in Israel, creating successful campaigns and driving global brand awareness.

Former VP Creative at TBWA Tel Aviv and Partner, Director of Creative & Strategy at Havas Tel Aviv.

Dr. Uri Yerushalmi, Co-founder & Chief AI, Fetcherr

Dr. Uri Yerushalmi

Co-founder & Chief AI

PhD in Computational Neuroscience. Chief AI algo trader, neuroscientist, AI researcher, manager, and programmer. Experienced in business, management, and entrepreneurship.

Former CEO and Head of AI for a major algo trading firm. Three decades of experience in software development and AI.

Roy Cohen, Co-founder & CEO, Fetcherr

Roy Cohen

Co-founder & CEO

Twenty years of experience in operational management and product strategy based on cross-organizational vision.

Roy has proven experience in the management of large-scale operations, product & business development with global companies.

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